Bord Bia Quality Mark - 2024 Insight in Ireland Research

Bord Bia wish to appoint an agency to help to build a deeper understanding of the opportunities and challenges in specific organic categories in priority export markets. In addition, the research should also inform how to market and promote Irish organic food and drink. Bord Bia wish to appoint an …

CPV: 79000000 Servicios a empresas: legislación, mercadotecnia, asesoría, selección de personal, imprenta y seguridad, 79310000 Servicios de estudios de mercado, 79340000 Servicios de publicidad y de marketing, 79342000 Servicios de marketing, 79413000 Servicios de consultoría en gestión de marketing
Lugar de ejecución:
Bord Bia Quality Mark - 2024 Insight in Ireland Research
Organismo adjudicador:
Bord Bia (Irish Food Board)
Número de premio:
0

1. Buyer

1.1 Buyer

Official name : Bord Bia (Irish Food Board)
Legal type of the buyer : Body governed by public law
Activity of the contracting authority : General public services

2. Procedure

2.1 Procedure

Title : Bord Bia Quality Mark - 2024 Insight in Ireland Research
Description : Bord Bia wish to appoint an agency to help to build a deeper understanding of the opportunities and challenges in specific organic categories in priority export markets. In addition, the research should also inform how to market and promote Irish organic food and drink.
Procedure identifier : 0a242049-5438-41f5-b75e-f9591324c4f5
Previous notice : c1bb30db-dc89-48a7-a6d8-95657a27ac23-01
Type of procedure : Open
The procedure is accelerated : no
Justification for the accelerated procedure :
Main features of the procedure :

2.1.1 Purpose

Main nature of the contract : Services
Main classification ( cpv ): 79310000 Market research services
Additional classification ( cpv ): 79413000 Marketing management consultancy services
Additional classification ( cpv ): 79342000 Marketing services
Additional classification ( cpv ): 79340000 Advertising and marketing services
Additional classification ( cpv ): 79000000 Business services: law, marketing, consulting, recruitment, printing and security

2.1.2 Place of performance

Country : Ireland
Anywhere in the given country

2.1.3 Value

Estimated value excluding VAT : 92 000 Euro

2.1.4 General information

Legal basis :
Directive 2014/24/EU

5. Lot

5.1 Lot technical ID : LOT-0001

Title : Bord Bia Quality Mark - 2024 Insight in Ireland Research
Description : Bord Bia wish to appoint an agency to help to build a deeper understanding of the opportunities and challenges in specific organic categories in priority export markets. In addition, the research should also inform how to market and promote Irish organic food and drink.
Internal identifier : 0

5.1.1 Purpose

Main nature of the contract : Services
Main classification ( cpv ): 79310000 Market research services
Additional classification ( cpv ): 79413000 Marketing management consultancy services
Additional classification ( cpv ): 79342000 Marketing services
Additional classification ( cpv ): 79340000 Advertising and marketing services
Additional classification ( cpv ): 79000000 Business services: law, marketing, consulting, recruitment, printing and security

5.1.2 Place of performance

Country : Ireland
Anywhere in the given country
Additional information :

5.1.5 Value

Estimated value excluding VAT : 92 000 Euro

5.1.6 General information

Procurement Project not financed with EU Funds.
The procurement is covered by the Government Procurement Agreement (GPA) : yes

5.1.7 Strategic procurement

Aim of strategic procurement : No strategic procurement

5.1.10 Award criteria

Criterion :
Type : Cost
Name :
Description : Cost @ 30%
Weight (percentage, exact) : 30
Criterion :
Type : Quality
Name :
Description : Quality @ 70%
Weight (percentage, exact) : 70
Description of the method to be used if weighting cannot be expressed by criteria :
Justification for not indicating the weighting of the award criteria :

5.1.15 Techniques

Framework agreement :
No framework agreement
Information about the dynamic purchasing system :
No dynamic purchase system

5.1.16 Further information, mediation and review

Review organisation : The High Court of Ireland
Organisation providing offline access to the procurement documents : Bord Bia (Irish Food Board)
TED eSender : European Dynamics S.A.

6. Results

Value of all contracts awarded in this notice : 92 000 Euro

6.1 Result lot ldentifier : LOT-0001

At least one winner was chosen.

6.1.2 Information about winners

Winner :
Official name : RED C Research and Marketing Ltd_59378
Tender :
Tender identifier : 000038978
Identifier of lot or group of lots : LOT-0001
Subcontracting : No
Contract information :
Identifier of the contract : 405484
Date on which the winner was chosen : 07/03/2024
Date of the conclusion of the contract : 07/03/2024
The contract is awarded within a framework agreement : no

8. Organisations

8.1 ORG-0001

Official name : Bord Bia (Irish Food Board)
Registration number : None
Postal address : 140 Pembroke Road
Town : Ballsbridge, Dublin 4
Postcode : D04 NV34
Country subdivision (NUTS) : Dublin ( IE061 )
Country : Ireland
Telephone : 01 6685155
Internet address : https://www.bordbia.ie
Buyer profile : https://www.bordbia.ie
Roles of this organisation :
Buyer
Organisation providing offline access to the procurement documents

8.1 ORG-0002

Official name : RED C Research and Marketing Ltd_59378
Registration number : 371854
Postal address : Ground Floor, Block G, Eastpoint Business Park, Alfie Byrne Road, Dublin 3.
Town : Dublin
Postcode : D03 H2N1
Country subdivision (NUTS) : Dublin ( IE061 )
Country : Ireland
Telephone : +35318186316
Internet address : www.redcresearch.ie
Roles of this organisation :
Tenderer
Winner of these lots : LOT-0001

8.1 ORG-0003

Official name : The High Court of Ireland
Registration number : The High Court of Ireland
Department : The High Court of Ireland
Postal address : Four Courts, Inns Quay, Dublin 7
Town : Dublin
Postcode : D07 WDX8
Country subdivision (NUTS) : Dublin ( IE061 )
Country : Ireland
Telephone : +353 1 8886000
Roles of this organisation :
Review organisation

8.1 ORG-0004

Official name : European Dynamics S.A.
Registration number : 002024901000
Department : European Dynamics S.A.
Town : Athens
Postcode : 15125
Country subdivision (NUTS) : Βόρειος Τομέας Αθηνών ( EL301 )
Country : Greece
Telephone : +30 2108094500
Roles of this organisation :
TED eSender

11. Notice information

11.1 Notice information

Notice identifier/version : c5e749c2-84a6-432d-bbce-0da356d62093 - 01
Form type : Result
Notice type : Contract or concession award notice – standard regime
Notice dispatch date : 21/11/2024 09:27 +00:00
Languages in which this notice is officially available : English

11.2 Publication information

Notice publication number : 00714179-2024
OJ S issue number : 228/2024
Publication date : 22/11/2024