Call for tender for the selection, through an Open Competitive Procedure, of an evaluation body, appointed to evaluate the "SustainableSeedsEU" campaign.

The contracting organisations plan the realisation of a promotional campaign in favour of maize and sorghum seeds in the French, Polish, German, Romanian and Hungarian markets. In application of EU regulations, this tender concerns the selection of an external evaluation body in charge of evaluating the implementation of the SustainableSeedsEU …

CPV: 79419000 Evaluation consultancy services, 79330000 Statistical services, 79320000 Public-opinion polling services
Deadline:
Dec. 13, 2024, midnight
Deadline type:
Submitting a bid
Place of execution:
Call for tender for the selection, through an Open Competitive Procedure, of an evaluation body, appointed to evaluate the "SustainableSeedsEU" campaign.
Awarding body:
French National Federation of Maize and Sorghum Seed Production
Award number:
SustainableSeedsEU - Evaluation body

1. Buyer

1.1 Buyer

Official name : French National Federation of Maize and Sorghum Seed Production
Legal type of the buyer : Organisation awarding a contract subsidised by a central government authority
Activity of the contracting authority : Economic affairs

2. Procedure

2.1 Procedure

Title : Call for tender for the selection, through an Open Competitive Procedure, of an evaluation body, appointed to evaluate the "SustainableSeedsEU" campaign.
Description : The contracting organisations plan the realisation of a promotional campaign in favour of maize and sorghum seeds in the French, Polish, German, Romanian and Hungarian markets. In application of EU regulations, this tender concerns the selection of an external evaluation body in charge of evaluating the implementation of the SustainableSeedsEU project so as to guarantee the respect of planned deliverables, costs and objectives.
Procedure identifier : 62a54bfe-ea9c-4579-80e0-09fd349d8ceb
Internal identifier : SustainableSeedsEU - Evaluation body
Type of procedure : Open
Main features of the procedure : One agency will be selected for this call. It will be selected following the rule of best value for money, the respect of the conditions mentioned here below and the respect of the deadline to provide all document mentioned in section “COMPULSORY SUPPORTING DOCUMENTS TO BE PRODUCED BY CANDIDATES”. Application will be sent using registered mail with a return receipt or delivered in person against a return receipt at the following address: FNPSMS 23-25 Avenue de Neuilly 75116 PARIS A digital version should nevertheless be sent to Anna KOLAKOWSKA at anna.kolakowska@fnpsms.fr , and Martin GOMEZ at martin.gomez@fnpsms.fr . For additional context on the background of the programme, the full text of section part B of the application file (Description of activities and analysis of budget positions) will be made available to all candidates requesting it by email to martin.gomez@fnpsms.fr . All applications sent after the deadline (normal mail, registered mail, Chronopost, courier, or any other delivery method) will not be taken into account by the announcers. The applicant is responsible for the proper sending of their application before the deadline.

2.1.1 Purpose

Main nature of the contract : Services
Main classification ( cpv ): 79419000 Evaluation consultancy services
Additional classification ( cpv ): 79330000 Statistical services
Additional classification ( cpv ): 79320000 Public-opinion polling services

2.1.2 Place of performance

Country subdivision (NUTS) : Paris ( FR101 )
Country : France
Additional information : The selected evaluation body will have to take into account for each planned action the output, result and impact indicator. This call for proposals covers 3 annual reports (one at the end of each programme year, each showing the situation at the start and at the end of the programme year in terms of the chosen impact indicators/programme objectives), as well as a final global report covering all 3 years of the report, synthesising the 3 annual reports and showing how the programme reached its objective compared to a “point zero” at the beginning of the campaign before the start of promotion activities. The promotion programme should end on 31/12/2027, a date after which all costs will be final and the final ex post evaluation can take place.

2.1.3 Value

Estimated value excluding VAT : 57 000 Euro

2.1.4 General information

Additional information : CONDITIONS: 1. This tender concerns an agricultural promotion programme cofinanced by the European Union under the Promotion of EU Agricultural products funding instrument (AGRIP). The promotion program has been selected by the EUROPEAN RESEARCH EXECUTIVE AGENCY (REA) within the framework of the call of projects AGRIP-MULTI-2024. The actions listed in this tender will be only subject to completion if the responsible services from the Commission confirm the receipt of the grant by the beneficiaries and following the signature of the Grant Agreement. 2. Agencies wishing to apply must have a French-speaking contact. 3. If the agency considers that it is managing a budget for an operator in the same sector or a sector or organisation that may present a conflict of interest, prior agreement authorising the agency to compete must be given by the advertiser. In the event that the agency is selected, prior agreement will also be required before accepting a budget for an operator in the same sector or from a sector or organisation that may present a conflict of interest. 4. The application file will include the following elements in English: • A presentation of the evaluation methodology • A reverse planning for the evaluation of the campaign • A detailed quote presented in Euros (all taxes included) respecting the broad budgetary framework. 6. Once the agency’s work has been paid, the creations of the selected agency will become property of the contracting organisations with no limit of time or location, for use through all communications techniques and media. 7. The contracting organisations reserve the right to use the concepts, materials and creations (visuals, logos, slogan, domain name), as part of all its campaigns and collective structures without time limitation. 8. The overall budget for the campaign, including fees, amounts to a total of €2.454,738 million including VAT over three years. Based on the proposed activities in the various work packages of the project campaign, estimated costs for subcontracting will be as follows: • Year 1 (01/01/2025 – 31/01/2025): Preparation of evaluation report covering Year 1 of the promotion programme: EUR 18,000 V.A.T excl. • Year 2 (01/01/2026 – 31/01/2026): Preparation of evaluation report covering Year 2 of the promotion programme: EUR 18,000 V.A.T excl. • Year 3 (01/01/2027 – 31/01/2027): Preparation of evaluation report covering Year 3 and realization of a final report covering the complete promotion programme: EUR 21,000 V.A.T excl. Please note that most actions planned in the promotion programme will be delegated to three separate implementing bodies. 9. Expenses can only be put forward after a detailed quote and a framework contract have been signed between the announcers and the selected agency. Invoicing will have to follow the accounting rules set by REA (European Research Executive Agency) and the European Commission. 10. A contract will be prepared following the announcement of results of this tender. COMPULSORY SUPPORTING DOCUMENTS TO BE PRODUCED BY CANDIDATES: Besides the elements listed in the conditions of this tender, additional supporting documents to be provided in English include: 1) A dated and signed motivation letter accepting the conditions of the competition, as described in the call for proposals. 2) A solemn declaration of the candidate or candidates (in case of a grouping), dated and signed, on the following points: a) Having met its social and fiscal obligations in their home country; b) Not having received, over the past five years, a conviction registered on the police record for violations of the articles L 324-9, L 324-10, L 341-6, L 125-1 and L 125-3 of the French labour law, or the equivalent procedure in another country’s national law. c) Not being in liquidation under the meaning of article L. 620-1 of the French trade law, or the equivalent procedure in another country’s national law; d) Not being in a situation of personal bankruptcy under the meaning of article L. 625-2 of the French trade law, or the equivalent procedure in another country’s national law e) Not being in legal redress under the meaning of article L.620-1 of the French trade law or the equivalent procedure in another country’s national law, without providing a clearance to continue its activities during the foreseen length of the programme. 3) The list of principal references of the past 2 years for similar actions over several countries (evaluation of agricultural sector, collective or institutional communication campaign) and providing the aim, budget and length of services. 4) The presentation of the agency and its internal organisation. 5) The name and experience level of the team in charge of the project. 6) The presentation of local offices/relay structures (if any) who could play a role in the project for all countries concerned by the programme, as well as a presentation of the team in charge of the project. These elements will help the announcers decide how adequate the agency’s offer is compared to the needs of the campaign. CONTACT FOR QUESTIONS: FNPSMS: Martin Gomez – International Promotion Officer – martin.gomez@fnpsms.fr DATE OF COMMUNICATION OF THE ADVERTISER'S DECISION TO THE CANDIDATE AGENCIES: 20th of December 2024 DATE OF PUBLICATION OF THE CALL FOR APPLICATIONS: 19th of November 2024
Legal basis :
Directive 2014/24/EU

5. Lot

5.1 Lot technical ID : LOT-0001

Title : SustainableSeedsEU: Evaluation Body
Description : With a promotional campaign oriented towards the specialised public they key objectives are: I) Acreage cultivated in maize and sorghum: Increase maize and sorghum acreage in targeted countries; II) Consolidate and develop the EU seed market share: Promote high quality seeds within the internal market highlighting the added value of EU origin; and III) Knowledge improvement among the target public: Improve the reputation and perception of both maize and sorghum through targeted, concrete and effective messages. In application of the EU regulations, the promotion programme must be evaluated by an external evaluation body, in order to guarantee the respect of planned deliverables, costs and objectives. The selected evaluation body will have to take into account for each planned action the output, result and impact indicator. This call for proposals covers 3 annual reports (one at the end of each programme year, each showing the situation at the start and at the end of the programme year in terms of the chosen impact indicators/programme objectives), as well as a final global report covering all 3 years of the report, synthesising the 3 annual reports and showing how the programme reached its objective compared to a “point zero” at the beginning of the campaign before the start of promotion activities. The promotion programme should end on 31/12/2027, a date after which all costs will be final and the final ex post evaluation can take place.
Internal identifier : SustainableSeedsEU: Evaluation Body

5.1.1 Purpose

Main nature of the contract : Services
Main classification ( cpv ): 79419000 Evaluation consultancy services
Additional classification ( cpv ): 79320000 Public-opinion polling services
Additional classification ( cpv ): 79330000 Statistical services

5.1.2 Place of performance

Country subdivision (NUTS) : Paris ( FR101 )
Country : France
Additional information :

5.1.3 Estimated duration

Start date : 01/01/2025
Duration end date : 31/12/2027

5.1.5 Value

Estimated value excluding VAT : 57 000 Euro

5.1.6 General information

Reserved participation : Participation is not reserved.
Procurement Project fully or partially financed with EU Funds.

5.1.10 Award criteria

Criterion :
Type : Quality
Name :
Description : The tender specifications provide detailed criteria for the evaluation of offers, according to the principle of best value for money. The following criteria will be considered: Sound budget of the organisation (turnover and equity) (10 points), Relevance of references presented (20 points), Quality of evaluation methodology (15 points), Quality/price ratio (30 points), Capacity to convince of motivation (10 points), and Experience level of the team working on the project (15 points) In case of a tie, the candidate with the best quality/price ratio will be selected.
Description of the method to be used if weighting cannot be expressed by criteria :
Justification for not indicating the weighting of the award criteria :

5.1.12 Terms of procurement

Terms of submission :
Electronic submission : Allowed
Languages in which tenders or requests to participate may be submitted : English, French
Deadline for receipt of tenders : 13/12/2024 00:00 +01:00
Terms of contract :
The execution of the contract must be performed within the framework of sheltered employment programmes : No

5.1.16 Further information, mediation and review

Organisation providing additional information about the procurement procedure : French National Federation of Maize and Sorghum Seed Production
Organisation providing offline access to the procurement documents : French National Federation of Maize and Sorghum Seed Production
TED eSender : Publications Office of the European Union

8. Organisations

8.1 ORG-0001

Official name : French National Federation of Maize and Sorghum Seed Production
Registration number : 12782356992
Department : International Promotion
Postal address : 23 - 25 avenue de Neuilly
Town : Paris
Postcode : 75116
Country subdivision (NUTS) : Paris ( FR101 )
Country : France
Contact point : Martin Gomez
Telephone : 33 (0) 1 47 23 48 32
Roles of this organisation :
Buyer
Organisation providing additional information about the procurement procedure
Organisation providing offline access to the procurement documents

8.1 ORG-0000

Official name : Publications Office of the European Union
Registration number : PUBL
Town : Luxembourg
Postcode : 2417
Country subdivision (NUTS) : Luxembourg ( LU000 )
Country : Luxembourg
Telephone : +352 29291
Internet address : https://op.europa.eu
Roles of this organisation :
TED eSender

11. Notice information

11.1 Notice information

Notice identifier/version : c1491da1-f637-4166-908a-b2c60ad2259b - 01
Form type : Competition
Notice type : Contract notice – light regime
Notice dispatch date : 19/11/2024 12:40 +00:00
Languages in which this notice is officially available : English

11.2 Publication information

Notice publication number : 00706661-2024
OJ S issue number : 226/2024
Publication date : 20/11/2024